Veldhoen + Company opens an office in Singapore!

We are proud to announce we have opened a new office Veldhoen + Company Singapore! With our new colleague and Managing Partner overseeing Veldhoen + Company Asia: Iolanda Meehan.

Introducing Iolanda through an inspiring story on her background

I was born and raised in Bucharest Romania and had the opportunity to see the change from communism to democracy and what amazing potential and creativity the latter created at a national level – so it’s true to say that I am a big believer that every change is a massive opportunity for transformation and growth (individually, at a team level but also at country levels).

My first job after getting my economics degree was with PricewaterhouseCoopers in Romania and, in 2001, I moved to work and live (and have tons of fun and friends!) in Amsterdam. In PwC Holland, I worked on strategic HR projects involving M&A, organisation change and business transformation.

After 9 years with PwC I joined Philips initially as a HR Director in Amsterdam and moved later into senior marketing and key account management roles in Asia. Here is where I truly experienced and understood first-hand the importance and tremendous efforts of aligning an organisation’s brand and business strategy, with the internal organisation structure, culture and ways of working – and how getting this right makes a difference in both the organisation and the people’s success.

After Philips, my most recent role has involved leading the Strategic Services team for Haworth in AP, MEA and Latam – advising MNC companies around the world on workplace strategy, creating an attractive employee experience and embedding holistic wellbeing in their ways of working.

What does the future bring?

Now I am very excited to start a new venture, this time as an entrepreneur and a partner in Veldhoen + Company Asia. To work in a field close to my heart: helping companies and their employees transform the way they work, through a well-thought workplace strategy and change management process. My hope is that I can bring in my HR expertise as well as my brand and strategic experience to our customers who want to truly transform the way their organisation performs and to empower their employees to thrive.

After meeting the Veldhoen + Company passionate, knowledgeable and empathic teams across the globe, I became inspired again so the decision to join was easy –  and I am looking forward to this journey together! Feel free to contact me if you’d like to catch up on the Asian market, and if you’re in Singapore let’s do coffee!

Additional articles and events that may interest you: